STRATEGY

Strategy | Software | Implementation | Training

Hacks, costly graphics, social guru tips, a fancy website, and frenetic social media content amount to little and can damage your brand. #1 on your list should be a strategy that aligns with what you want your business to be.

STRATEGY

Strategy | Software Implementation | Training

What is the strategy?

Strength Positioning. We position your business in a way that distances you from your competitors. We develop products and offers that your audience actually needs and wants.

Performance System. By developing a results-based system that adds transformation value to your audience and guarantees the promised outcome you will be incomparable to your competition.

Leadership Marketing. Presenting your brand, product and services as a thought leader in your industry elevates you beyond your competition no matter their size and weight in the marketplace.

WON Framework™. Developed specifically for SME businesses, this approach deals with the fundamental sales and marketing challenges. Quick to implement, huge scope to expand, and improves performance of the wider business.

Clear Messaging

Strategy gives you audience clarity. You know who they are, where to find them and what motivates them.

Reduce costs

Being specific, reduces your overall spend in all business development areas. Each penny spent is on the right audience type.

Automation

From innovation to, policy, principle, norm. Strategy is geared up to automate best practice processes.

Develop World-class Teams

Success gives your the luxury of attracting, building, and managing world-class teams.

Why is strategy so important?

Clear Messaging. By positioning your business strategically, you know exactly who your audience is and all of their buyer behaviour, beliefs, buying patterns and bias. We know what to say, how to say it and where to say it.

Laser Targeting. Understanding our audiences also means we can be incredibly efficient with our outreach with low ad costs and techniques and technologies to directly find individual prospects.

Trusted Voice. By understanding our audiences and their needs best, we create content with messages that resonate with them to build trust and take them along a journey to take action.

A Proven Approach. Strategies are well thought out and tested. Ad hoc cannot be documented, it cannot contribute to predictable growth. With strategy you build systems for efficiency and reliability.

How it's Done?

Discovery and Differentiation . We learn everything about your business, your industry and your audience. We develop your bespoke strategy on top of the tried, tested and proven Client Match approach.

Implementation. We create all the required assets to launch the first campaign. This includes, web pages, design, ads, copy, video, and sales automation.

Training. We train you and or your team to understand and manage the strategy and subsequent campaigns yourself.

Ongoing support. You will continue to have access to the training and you will receive updates as marketing evolves. You will also have 24/7 software support via chat, email, and Zoom. Plus access to the strategy team at any time.

LEARN MORE ABOUT OUR STRATEGY

Full Training

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See for yourself exactly how Client Match can work for your business.

Clear Messaging

Strategy gives you audience clarity. You know who they are, where to find them and what motivates them.

Reduce Costs

Being specific, reduces your overall spend in all business development areas. Each penny spent is on the right audience type.

Automation

From innovation to, policy, principle, norm. Strategy is geared up to automate best practice processes.

Develop World-class Teams

Success gives your the luxury of attracting building, and managing world-class teams

Strategy is the upfront clever thinking work that pays dividends for years to come.

Copy and paste campaigns. Once your pilot campaign is bringing in the results. Just use the software to copy the campaign and make tweaks to expand your opportunities.

Easy to train teams. A documented process means that teams have access to the information and training required to be the best at what they do.

Makes hiring and managing teams a straight forward process. With a strategy you know the exact type of person you need to employ and how they fit into the business. Defined and clear KPI's allows you to manage teams effectively.

Become more hands-off. Work less in the business and work more strategically on the business and let the systems and good people you employ do the daily work.

Sell/Franchise. With a business that has documented processes, a unique to the market place offer and results system and a guaranteed sales pipeline your business is ready to sell or expand.

Frequently Asked Questions

Is Client Match for large businesses?

Whilst we are often asked to work with large businesses, Client Match is very much for SME businesses. Typically speaking, we work with SME owner operating businesses with one owner, up to a slightly larger two or three director team business.

In short what is Client Match, what would I be spending my money on?

Client Match is a sales and marketing strategy software, training and implementation product. We work with you and your team to develop a strategy that works for your business. We then install the software that enables us to launch and manage the campaign. We train you and you team to manage the campaign and build new ones as your business grows.

How complicated is it to install it into my business?

We do everything to install the initial campaign into you business. Then we give you full training on the strategies and software to manage the initial campaign and for you to create additional campaigns as your business grows.